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Becky Bruso

The BizPal Company, LLC Named a Constant Contact Certified Solution Provider

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Becky BrusoBecky Bruso, Owner Consultant, The BizPal Company, LLC Named a Constant Contact Certified Solution ProviderCTCT_Certified_120x30

Southbridge, MA marketing expert to help small businesses and nonprofits achieve meaningful marketing results SOUTHBRIDGE, MA — May 10, 2015 – Becky Bruso, Owner Consultant, The BizPal Company, LLC., has been named a Certified Solution Provider by Constant Contact®, Inc., the trusted marketing advisor to more than 600,000 small organizations worldwide. As a Certified Solution Provider, Becky Bruso of The BizPal Company has completed the Constant Contact Certification Program which provides training on the Constant Contact Toolkit™, marketing best practices, and business development. This training imparts industry-leading knowhow on marketing and services to create meaningful results for program participants and the clients that they serve.

The BizPal Company is delighted to expand its web services by becoming a Constant Contact Solutions Provider.  With the addition of the Constant Contact Toolkit to the BizPal Company service portfolio, The BizPal Company, LLC is able to assist clients with creating an integrated marketing solution to reach their customers, wherever they are: email, social, mobile, and web.  Our philosophy is to help you save your precious time and free you up to do what you do best!  We offer Do It Yourself Workshops, one on one consultations, and fully managed services. 

“Our Solution Providers are an incredibly valuable asset to small organizations—they’re the agencies, consultants, designers, and developers who we trust to provide hands-on assistance to small businesses and nonprofits. The certification program gives our most engaged Solution Providers access to the education that keeps them on the leading edge of marketing best practices. Small organizations can be confident that when they’re working with a Certified Solution Provider, they’re getting quality expertise that will drive the success of their business,” said Arthur Steinert, vice president and general manager, channel partner sales and marketing, Constant Contact. “By becoming a Certified Solution Provider, Becky Bruso  has shown true commitment to understanding and implementing best practices in online marketing—and delivering measurable results for the clients that seek the services of  The BizPal Company, LLC.”

About The BizPalCompany, LLC

The BizPal Company, LLC was founded by Becky Bruso to help businesses and entrepreneurs power up their operations.  The Company offer services and tools for website development and management, email marketing, and social media campaigns.  All services are delivered through both Do It Yourself Kick Start Options and Fully Managed Service Options with Workshops, one on one coaching and consultations, and fully managed service. About Constant Contact, Inc. Constant Contact helps small businesses do more business.  We have been revolutionizing the success formula for small businesses, nonprofits, and associations since 1998, and today work with more than 600,000 customers worldwide.  The company offers the only all-in-one online marketing platform that helps small businesses drive repeat business and find new customers. It features multi-channel marketing campaigns (newsletters/announcements, offers/promotions, online listings, events/registration, and feedback) combined with shared content, contacts, and reporting; free award-winning coaching and product support; and integrations with critical business tools – all from a single login.  The company’s extensive network of educators, consultants/resellers, technology providers, franchises, and national associations offer further support to help small organizations succeed and grow. Through its Innovation Loft, Constant Contact is fueling the next generation of small business technology. Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners. Media Contact: Becky Bruso The BizPal Company, LLC 508-909-6052 [email protected] ###    

Oh Where Oh Where Did that Business Card Go?

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questionEnd Business Card Storing Mess

Collecting business cards and maintaining them can be a chore.  I am sharing my really quick thoughts on this as I began to try to follow up with a couple of contacts whom I met at a recent networking event.  A couple of days passed since the event and the cards have gone from a prominent place in my pocket, to one on my desk.  [Read more…] about Oh Where Oh Where Did that Business Card Go?

Becky Bruso Luncheon Speaker at Woman in Business, Inc in Sturbridge, MA

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On Wednesday, April 8th, I had the pleasure of speaking to the Woman In Business, Inc. Members and Guests at their monthly luncheon meeting.  I wish to thank the Woman In Business, Inc. Members and guests for a very warm welcome!  I had a wonderful time speaking to this group!! To read more about this speaking engagement, click this link,  WIB link. The Woman In Business, Inc. organization is holding their Annual Scholarship Auction, on Wednesday, May 13, 2015.  It will be held in the Garden Room at Oliver Wight Tavern at Old Sturbridge Village, Sturbridge, MA at 5pm.  Pre-registration is required.  Please reach out to them via their web site if you are interested in making a donation or attending this auction.   

How Does WordPress Stack Up as a Website Tool

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 Person wquestionWordPress is More than a Blog Tool

Sure, WordPress is used by millions of sites and tens of millions of people every day, but how does it really stack up the others? You might be wondering why you would want to use WordPress to build your website.  A lot of people think that WordPress is only for bloggers, but you’ll see it as a versatile web platform that can be used in a number of ways.  From blogging to websites with ecommerce stores, to project image galleries, and much more! I found an article which describes just how WordPress stacks up as a website building tool.   

A WordPress Plugin to Automatically Update Your Plugins

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Automatically Update Your WordPress Plugins

thumbsupThere is a plugin for everything.  Really, this is true.  I wanted to share this article which talks about updating WordPress Plugins whether manually or, yes, automatically.  There is now a plugin to update your plugins.  This is not carte blanche to go and install anything untested on your website.  I always suggest loading any new plugins in your test area and making sure they work, before you change it on your live site.  The article linked to here points out some really good reasons to update:  These plugin updates often contain fixes that help keep your site secure.  But this link is worth sharing.  You can update your plugins automatically!!  Read More About Updating WordPress Plugins  

What is WordPress?

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WordPress for the Non-Technical Business owner and Professional, Author, Blogger and Hobbyist Computer imagecrop_WordPressWordPress started out as a Web Publishing Platform and it has been around since 2003. I think it is one of the best examples of a free Open Source software community. It has grown to be more than a blogging tool and fully featured websites, storefront, and more can now be built with WordPress.  

What does that mean if you are not of the tech world?

Open source means that anyone can find out how it works and contribute to it. Simply put, there is a community of people who contribute to making WordPress hum, and share their methods, with everyone. Equal access means more power at your finger tips.  In the tech world, we would call WordPress a Platform.  This is nothing more than a fancy name for a software tool that allow you to do a specific job or task.  
You Can Become a WordPress Expert In the early days of the software industry, all this sort of information would be top secret and this would mean that you would need to hire an expert of a particular software background to do anything at all. Open source means you and I and the experts all have equal access to use the powerful tools in WordPress. Of course it has had many improvements over the course of the years, but there are a few key features which are very impressive within this platform. WordPress is combination of technical features with a MySql database, PHP, and HTML which allow you to easily setup a website and add basic functionality quickly.  You don’t need a programmer to put it together as these features work together with drag and drop ease.   The Open Source components are contributed to the WordPress community with no cost to you, for the most part. Some carry a fee, but the are a great deal of highly rated plugins and widgets which are totally free for you to use.

WordPress Themes Free you from Hiring out Web Designers 

There are preset formats, called themes, which allow you to pick the look and feel of your website. There are software components called widgets and plugins which add bells and whistles to the way your site operates. All these features are available to you to choose from. And, they mean you don’t have to hire a web designer or programmer to make them work.  

WordPress is used by Millions of Websites Everyday

There are hundreds of people all over the world working on the Open source which makes up WordPress. The software tools they contribute are rated by the entire community. This gives you the peace of mind knowing that when you do your due diligence prior to downloading a theme, widget, or plugin that millions of others have found value in using this very same software component. Rest assured that WordPress is used by millions of sites and tens of millions of people everyday. To the lay person, the volume of information out there on WordPress can leave one wondering where to begin.

How to Begin with WordPress

If you don’t know where to begin with WordPress, this is where I step in. I can be your WordPress tour guide and lead you through my website boot camp to allow you to build out a basic website which you can build on. The workshop only requires a small investment of your time and an affordable workshop fee. Check it out now!

The BizPal Company, Launches WordPress Workshop

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FOR IMMEDIATE RELEASE:

The BizPal Company, Launches Workshop to Help Businesses Power Up Operations and Build A Basic WordPress Website in 4 Hours Southbridge, MA – October 25, 2014 – The BizPal Company, LLC announces the launch of its premiere service, The Build A WordPress Website in 4 Hours Workshop on October 25, 2014. The BizPal Company is located in Southbridge, MA. The Build a Basic WordPress Website in 4 Hours Workshop is geared to individuals and small business concerns interested in fast tracking a web presence they can build and grow themselves. The BizPal Company specializes in offering services to assist businesses in powering up their business operations. The Build a Basic WordPress Website in 4 Hours Workshop is geared toward any sole proprietor or business concern looking to launch a web presence to build upon. This workshop provides a concise and focused method to build a web presence to grow with an organization. The company focuses on providing knowledge, information, and tools to help businesses power up. The owner, Becky Bruso, is has many years of working in information technology having worked as a computer programmer and computer analyst for many years prior to launching her business. Follow The BizPal Company’s Facebook page for more details on additional Workshops and offers. For additional information contact Becky Bruso or visit www.TheBizPalCompany.com. ABOUT The BizPal Company:   The firm specializes in helping small businesses and individuals and startups power up business administrative operations.  The Build a Basic WordPress Website in 4 Hours Workshop will enable sole proprietors from all industries to establish a web presence upon which they can maintain and grow themselves alongside their business growth strategies.   CONTACT: Becky Bruso The BizPal Company Voice (508) 320-7832 [email protected] https://www.thebizpalcompany.com ### ________________________________________________________________________ Southbridge, MA  01550 (508) 320-7832  www.TheBizPalCompany.com