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Home » The BizPal Company Blog

The BizPal Company Blog

How to Decide on Building Your Own Website Video

February 22, 2020 By Becky Bruso

How to Decide Whether to Build or Buy Your Website

Here are the top 4 questions to ask and evaluate when you are considering buying a website tool.

[Read more…] about How to Decide on Building Your Own Website Video

Planning Website Pages Video

February 18, 2020 By Becky Bruso

https://youtu.be/gkidgq2z4Wo

Top 4 Website Builder Tips

January 11, 2020 By Becky Bruso

In this video, we will talk about the top 4 website builder tips you must know before you sit down to put your fingers to create your website! We’ll even go as far as saying you should do take these into account before you even buy any website products or services.

[Read more…] about Top 4 Website Builder Tips

Planning Your Website Like a Pro

December 30, 2019 By Becky Bruso

8 Easy Steps to Website Planning

This article is part of our website DIY know-how series. It will outline the website planning steps you need to take to get online in the easiest and most stress-free way possible. Our website planning process uses 8 easy steps to help you, the small businesses owner, with planning your site.   It is the same process and website planning method we use when create our custom-built websites for our clients.

How This Article is Organized

Each step gives an overview of the topic and covers why the step is needed. Then, the how to tasks to guide you through each step of your website project plan. There is an article index that gives you quick links to each of these 8 steps.

When you start with our 8 step website plan you will move through your site creation process quickly and painlessly. 

What We Learned About Website Planning

We believe that the process of building a website can be somewhat like baking. When you plan to bake a cake, you gather up all your ingredients before you begin and keep them within reach. Likewise, to build a website you want to have your ingredients (your results from these 8 steps) ready and with you before you sit down to actually start to make your website. Therefore, instead of a recipe, you have a Website Plan to guide your way.

Most Importantly, your website project will be setup for success when you use these 8 easy steps before you sit down to create you site or even prior to your purchase of any website products. 

[Read more…] about Planning Your Website Like a Pro

Is Your Key Company Information Up to Date?

November 13, 2019 By Becky Bruso

Let Your Website Help Customers Reach You

Today, our website DIY know how series will talk about making sure that your important company information is up to date on your website.   The importance of publishing accurate company information is fairly obvious.

Update to date contact information ensures customers can reach you.   It is closely related to last week’s topic.  Keeping this important information up to date lets your website help with the job of selling your products and services.  You might recall that studies show about 97% of people search online before buying!    When they find that your product or service meets their needs and they want to learn more, be sure your customers know how to reach you easily.

Is your key company information such as  who to contact, your primary contact address, contact phone numbers, or key email address out of date or otherwise incorrect? [Read more…] about Is Your Key Company Information Up to Date?

How Up To Date is Your Product and Service Information?

November 7, 2019 By Becky Bruso

Let Your Website do the Selling for You

Today, our website DIY know how series will talk about making sure that your product and service information is up to date on your website and why this is so important.  You will learn why this is important as well as what to think about when your write the copy.  The techniques listed below will help you position your content in the best possible light to set your products and services up for future sales.

Is your website missing information on your full suite of products or services or does it list products and/or services which are no longer offered?  Having the most current list of your products and services is extremely important.  When people who are looking to buy begin to search for them in their quest to buy;  you want to be sure your products or services are represented.  Studies show that 97% of people search online before buying!  Don’t be left out of this important part of your prospective customer’s decision process. [Read more…] about How Up To Date is Your Product and Service Information?

How to Select Website Images

October 10, 2019 By Becky Bruso

3 Tips on How to Find and Select Website Images to Impress

professional website imageFinding the right website images to match your concept and selecting the best one can be a time consuming challenge.  You can while away a good chunk of time as you search for, evaluate image concept fit, and make the final image selections for your website.

The images you select are extremely important to use to convey the concept you want to get across.  Unless you have your own professional photos, you will face the demanding task of searching for and picking the best images for your website.   You can click on the tips listed here to find out more on each topic.   [Read more…] about How to Select Website Images

Creative Commons Image License Reference

October 10, 2019 By Becky Bruso

Creative Commons Image License Reference

  No matter what image resource you have chosen, it is always advisable to understand the usage rights.  In some cases, even if the image is free to use, you might need to attribute the creator publicly.  The creator of the image sets the re usage rights they wish to allow for each image. You may encounter images with Wikipedia re-use classifications.  Check out Wikimedia.org for more detailed information on these usages.    The image below gives a summary of the Wikimedia licensing symbols, abbreviations, and usage allowances.    Typically, those noted with Zero Public Domain are free for reuse as the creator has given them up to what is termed the Public domain.    The “Public Domain” simply means that the image is in the state of belonging or being available to the public as a whole, and therefore not subject to copyright. Creative Commons licensing reference Creative Commons licenses image Sourced from https://commons.wikimedia.org/wiki/Commons:Licensing

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